Why Entrepreneurs Need a Business Coach


Are you wanting to grow and scale your business? How are you going to do this?

Have you ever been left wondering how you can improve your business?

If you are ever stuck in a situation without guidance or support, then you need a business coach to assist and guide you as you work on your business.


You Don’t Need a Business Coach, But Your Business Does!

The world of business is more competitive, more ruthless, quicker and constantly innovating in its working. The essence of business has changed dramatically over the years. It doesn’t matter if you are starting off your business or you already have an established business, there are always new ways to develop and build your company and make it grow. Whether it is a product-oriented business, a service-oriented business or an industry-oriented business, the method to approach marketing your company has changed drastically.

For example, present day businesses rely heavily on digital marketing and search engine optimization in order to create a funnel as compared to traditional television, newspaper or door to door marketing. Understanding and knowing which form of advertising and marketing strategy that works best at whatever stage you are at will go a long way in taking your company to greater heights. This is when a business coach comes as a blessing in disguise. They not only help you bring out the best in your firm by improving the good areas of the organization, but they also make you confident in your decisions as you have someone to rely on for advice. But most importantly, a business coach will give you and your business a direction to move ahead in. In this way, a business coach can skyrocket your growth!


What Do Business Coaches Do? How Do They Benefit Your Business?

Accountability is one of the greatest strengths of working with a Business Coach. Sometimes when you really need to hear the truth, a business coach will always be there to tell you. Even if you don’t want to hear it. By helping people develop their business, a good business coach doesn’t just come as a luxury, it is a necessity for the business to have. A basic requirement for a business coach is multiple years of experience which can provide valuable insight. Problems that might be right under your nose or the ones that you mistakenly ignore or problems that you don’t want to face will be brought to light by the right business coach.

I grow your business in unique ways starting by helping you understand the basics. (Business Review & Assessment, Discover, etc.) It is crucial to communicate well with your business coach and keep them in the loop on a regular basis to discuss and brainstorm business decisions and opportunities. This will enable your business coach to do their job perfectly well. A good business coach helps you keep on track with the progress of the company and come up with alternate decisions. Success comes to communicating clearly with your business coach, brainstorming and following a strategy to help build your organization.

Business coaches help you do the following things for your company:


Organization Planning

A business coach helps you streamline and steady all your organizational processes such as marketing and sales strategy, working on financial decisions, bring about administration efficiency and increasing employee retention.

Marketing and Sales Planning

One of the major aspects a business coach does is chart out the entire promotional activities, bring in the leads and create a funnel and enable an efficient sales team. This includes choosing from between the various streams and channels of advertising, decrypt the message for branding and developing the message of the company which you want to sell to your customers and managing public relations.

Financial Management

The importance of financial planning cannot be more emphasized by anyone apart from a business coach. The business coach with credible experience in managing company finances can turn your accounts books into something incredibly impressive!

They advise and help you understand various factors such as profit and loss ratios, pricing strategies, managing the cash flow.

Business owners are always looking for someone who has known their business for a considerable amount of time and understand its inner workings, company policy, and company ideology well.

They see your company from an outside perspective and broaden your horizon. They also give you straight forward judgment and opinions about various areas of your company – both positive and negative.

Most importantly, they encourage and motivate you, helping you build your sense of self-worth and confidence.

A business owner might have a different mentality and outlook towards running the organization. It is helpful if they are from the same industry.

Finding the right business coach who fits into your perfect mindset is an absolute bonus for your company.

Business Growth strategies ???? partnerships, personalised strategy, holistic approach (scenarios, assessment, trend analysis), individual workbook, unique methodology, growth workshops, turning vision into business value

Business Inspiration ???? experience, knowledge, taking business action (90-day Goals)

Business Innovation ???? market trends, GAP analysis

Business Funding ???? trade finance & SMME co-financing ($200k > funding < $10m)

I Want Change! I Want Change!